How and where to reach IoT developers
Understanding where IoT developers go to learn, get quick fixes, and get updates about new technologies
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About this Report
To design effective outreach campaigns for IoT developers in general, it is crucial to know where they go to learn, get quick fixes, and stay up to date with new technologies. This report explores how and where IIoTand CE developers can be reached while understanding the information sources they prefer and how they use them. Through this, we aim to give actionable insights that you can use to formulate your strategies for vendor-developer engagement through effective marketing campaigns and maintaining a strong online presence.
Key Questions Answered
Where do IIoT and CE developers go to find information and stay up to date?
How do geographic regions and experience in software development affect the choice of information sources?
Which resources do IIoT and CE developers use to get quick fixes?
Which resources do IIoT and CE developers use to get updates about new technologies?
Which resources do IIoT and CE developers use as learning resources?
How does age influence IIoT and CE developers’ choice of information sources to get updates on new technologies?
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Methodology
The report is based on data collected from ~1,500 IIoT and CE developers, respectively, answering our detailed IoT questions in the 25th edition of our Developer Nation survey, which was fielded between June and August 2023.
