Designing for success
Understanding the influence of digital design in software development
About this Report
In this report, Salesforce Designer Relations and SlashData set out to introduce readers to the landscape of design at companies that produce or design software with the aim of showcasing the importance of design.
Key Questions Answered
What specific activities constitute design?
Key differences between beginner and experienced designers.
Involvement of designers during the different stages of development.
Impact of designers and design work on quantifiable outcomes
How do designers learn their skills, and what do they want to learn next?
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Methodology
The findings of this report are based on data collected from an online survey designed, produced, and carried out by SlashData. The survey reached over 1,000 respondents worldwide who practisedesign-related activities and took place over a period of nine weeks in Q1 2023 (16th January –10th March).
